Biome Care.

RESTORE and REVIVE. Where skin-biome care meets premium haircare to support optimal skin function for soft, supple skin and a luxurious coat, mane and tail.

Shop biome care

Groom.

Unrivalled specialty products to enhance your horses' natural beauty using premium-quality certified actives combined with efficacious cosmetic-grade ingredients.

Shop groom

Bundle.

It's time to embrace a new era in equine grooming. Everything you need to restore your horses skin-function combined with soft, supple skin and superior coat, mane and tail condition.

Shop bundle

What sets Pure Steed apart from other horse care and grooming products?

We are pioneering a new era of microbiome-friendly horse care by creating a ground-breaking, premium 'biotic' grooming range. Discover more about the power of microbiome science.

  • Advanced blend of bio-fermented botanicals to fortify the equine skin barrier.

    Learn more 
  • Our manufacturing philosophy to utilise ingredients that support the microbiome.

    Learn more 
  • Using efficacious actives and clean ingredients to achieve harmonious bio-grooming results.

    Learn more 
  • A proprietary preservative system mirrors your horse’s pH to support sensitive skin.

    Learn more