The Science Behind the Brand.

It's time to respect your horses skin...

Pure Steed’s products leverage cutting-edge scientific advancements to provide a comprehensive approach to equine skin health, ensuring your horse’s skin remains healthy, balanced, and better equipped to handle environmental challenges.

By combining next-generation pre, pro, and post-biotic ingredients with the benefits of bio-fermentation, Pure Steed’s grooming solutions help support a diverse and resilient skin microbiome, whilst enhancing the skin’s natural defences.

Bio-fermented botanicals

Bio-fermentation is at the heart of Pure Steed’s innovative approach. This scientific process uses microorganisms to ferment plant-based raw materials, which enhances their bio-active compounds and makes them more easily absorbed by the skin.

  • Enhanced Nutrient Profile: The fermentation process increases the concentration of beneficial compounds such as antioxidants, anti-inflammatories, proteins, amino acids, minerals, lipids, and vitamins. These nutrients help nourish and protect the skin.
  • Boosted Bio-activity: Fermentation generates a range of bioactive compounds like ceramides, peptides, polysaccharides, enzymes, and acids. These elements are crucial for reinforcing the skin barrier, reducing inflammation, and supporting overall skin health.
  • Improved Absorption: The fermentation process makes the ingredients more bioavailable, meaning they can be more readily absorbed and utilized by the skin, enhancing their efficacy. 

The Power of ‘Biotics’

Prebiotics: Think of prebiotics as the fertilizer for your horse’s skin microbiome. These are typically fibres and polyphenols that nourish and support the growth of beneficial bacteria. By feeding these good bacteria, prebiotics help maintain a healthy balance and strengthen the skin’s innate immune system.


Probiotics: These are beneficial microorganisms, or “good bacteria” that directly support skin health. Probiotics occur naturally through fermentation and can be applied topically or ingested. They play a crucial role in balancing the skin's microbial environment and supporting the immune system.


Postbiotics: When probiotics metabolize prebiotics, they produce postbiotics. These include both the by-products of this process and non-viable/deactivated probiotics and their cellular components. Postbiotics contribute to maintaining a healthy, balanced skin microbiome by providing additional support to the skin’s defences.

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